Privacy policy

On our website you will find consulting, coaching and training offers, courses and education and training of KasparConsulting GmbH, Sonnenbergstrasse 3, 3013 Bern Switzerland. (hereafter KasparConsulting).

1. data protection is our concern

The privacy policy of KasparConsulting GmbH is based on the EU Data Protection Regulation (GDPR) and deliberately goes further than the Swiss regulations.

The reason for this is that KasparConsulting not only receives and processes requests from Switzerland, but also requests from Germany and Austria. Another reason is that although the GDPR is a regulation of the European Union, it exerts a great influence on the Swiss Data Protection Act (DPA) and will probably do so increasingly in the foreseeable future.

For these reasons, KasparConsulting has decided to strive for the high level of data protection specified in the DSGVO and to ensure the associated lawful processing of personal data and the protection of privacy for all customers.

With this privacy policy, we make transparent what data we collect from you and process, what we use it for and how you can object to the data collection in each case.

2 Purpose of data processing and collection

The collection and processing of personal data is carried out for defined purposes, such as technical necessity, contractual requirement, legal regulation, overriding interests or if the corresponding consent has been expressly given.

Accordingly, data is only stored and processed if it is necessary for the execution of contracts, the target-oriented design of customer relationships, for invoicing, accounting and collection and for the discussion and answering of questions and concerns in connection with the offer and provision of our services.

3. data collection and use

3.1 Collection and use of non-personal data

For technical reasons, certain data is transmitted between you and KasparConsulting each time you visit our website: For example, browser type (Safari, Chrome, Firefox, etc.), browser settings, date, time.

We collect this non-personal information for statistical purposes, to improve our services, and to analyze the interests of our customers and visitors in order to provide you with information and services that we believe will meet your interests. Our goal is to be able to tailor our services even better to your needs.

In addition to the aforementioned data, KasparConsulting may also collect anonymous information (i.e., non-personal) and aggregate data. This collection allows us to better understand the use and improvement of our services, the development of new service offerings, as well as to develop the interests and behaviors of users and customers and to be able to offer you relevant and interesting offers, information and services.

3.2 How personal data is collected and used

As soon as you actively contact us (for example, by registering for one of our training and education programs, via e-mail, telephone, etc.), you provide us with various different types of information about yourself.

When you contact us, you share various information about yourself, such as when you call us, send us an email, fill out a form on our website, or otherwise contact us. This includes, for example, information you enter when you register on our website, or when you register for training or education offered by us or order services offered by us, sign up for social media discussion and information forums through our website, or even when you report a problem to us through our website.

In doing so, you provide us with information that may include your name, email address, telephone number, address, and possibly a photo or personal profile.

We use this data:
primarily to fulfill our contractual obligation to you, in accordance with the relevant provisions and, of course, to be able to provide you with the desired offers and services to continuously improve our website, products and offers and also the marketing material as well as to be able to present the contents of our website as appropriate to your needs as possible for you and the computer you use to inform you about innovations and changes to our offers and services as well as about new offers that may be of interest to you
to provide you with the greatest possible security when using our website as part of our efforts to do so.

4. use of cookies

We use cookies on our website. These are small text files that your browser (e.g. Safari or Internet Explorer) automatically creates and that are stored on your terminal device (laptop, tablet, smartphone, etc.). The cookies allow us, on the one hand, to uniquely identify your browser, to improve our performance quality and, for example, to make the use of our offer more efficient and pleasant for you. We use so-called session cookies to recognize that you have already visited individual pages of our website. These are deleted after you leave our site when you log out.

The data processed by cookies are necessary for the purposes mentioned above and are used by us strictly within the applicable legal and contractual provisions.

Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or a notice always appears before a new cookie is created. However, the complete deactivation of cookies may mean that you cannot use all the functions of our website and that parts of our services do not work or do not work correctly.

Cookie settings

5. passing on and disclosure of data

KasparConsulting does not disclose any personal data to companies or persons outside of KasparConsulting, except in the cases listed below:

5.1 With your consent

With your consent, we may disclose your data, including personal data, to others according to your instructions or according to the information provided at the time you gave your consent.

5.2 For Legal Reasons

We will disclose your personal information to government agencies, companies or persons outside KasparConsulting if we have a good faith belief that access, use, preservation or disclosure is reasonably necessary to:

  • Comply with any applicable law, regulation, or legal process, or comply with any enforceable governmental order
  • enforce applicable terms and conditions of use of our service offerings, including investigating possible violations thereof (i.e., if we believe that you have violated the agreed upon terms of use)
  • protect our rights, property, and the safety of KasparConsulting, our users and customers from harm, or protect those of others, to the extent permitted or required by law.
  • If KasparConsulting is involved in a business combination, acquisition or asset sale, we may transfer your personal information to the prospective buyer or seller of that business or assets, subject to further maintaining the confidentiality of the personal information.

5.3 For the provision of services to you.

Disclosure to third parties such as partners and subcontractors in connection with the performance of our offers and fulfillment of contractual obligations or for the submission of further service offers is permitted, although here too the confidentiality of personal data must be further guaranteed.

We are at all times intensively endeavored to protect our offers and your personal data from unauthorized access to or misuse, disclosure or destruction and use only current SSL secured communication for data transmission via our systems. We restrict access to personal data to those employees and contractors who have a real need to know the data in order to process it for us and who are all subject to strict confidentiality obligations if they fail to comply with those obligations.

We cannot guarantee that all data transmitted over the Internet will be completely secure and error-free, or that the data will be absolutely safe from intrusion by third parties during transmission or while it is being stored, given the nature of communications and information processing technology.

However, we can assure you that we will at all times take all possible and economically reasonable precautions to implement the technical security of all data transfers in the best possible way.

7 Learning Cloud

For the provision of Digital Offerings such as online seminars and webinars and Digital Learning Content on seminars, coaching we use our internal learning platform. The following data is processed therein: Pre-registration, post-registration, email address, contact phone and learning history (courses, participation in events, feedbacks and certifications).

Personal data on the website as well as in the services offered are transmitted over the Internet in encrypted form. KasparConsulting secures all services offered by technical and organizational measures in accordance with recognized market standards against loss, access, destruction, manipulation, disclosure and dissemination of your data by unauthorized persons.

8. use of analysis tools

8.1 Tracking tools

The tracking measures listed below and used by us are used to ensure a demand-oriented, efficient design and continuous optimization of our website.

On the other hand, we use the tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. The respective data processing purposes and data categories can be found in the corresponding tracking tools.

a) Google Analytics
For the purpose of demand-oriented design and continuous optimization of our pages, we use Google Analytics, a web analysis service of Google Inc. ( (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter "Google").

In this context, pseudonymized usage profiles are created and cookies are used.

The information generated by cookies about your use of this website, such as browser type/version, operating system used, previously visited page (referrer URL), host name of the accessing computer (IP address), time of server request, is transmitted to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to internet and website use for the purposes of market research and efficient design of these internet pages. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymized so that an assignment is not possible (IP masking). You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (

As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent the collection by Google Analytics by clicking on this link: Disable Google Analytics. An opt-out cookie will be set that prevents the future collection of your data when visiting this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device.

If you delete the cookies in this browser, you must set the opt-out cookie again.

Further information on data protection in connection with Google Analytics can be found, for example, in the Google Analytics help (

b) Google Ads Conversion Tracking
In order to statistically record the use of our website and to evaluate it for the purpose of optimizing our website for you, we also use Google Ads Conversion Tracking. Google Ads sets a cookie on your computer if you have accessed our website via a Google ad. These cookies lose their validity after a maximum of 14 months and are not used for personal identification. If the user visits certain pages of the Adwords customer's website and the cookie has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page.

Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across Adwords customers' websites. The information obtained using the conversion cookie is used to create conversion statistics for Ads customers who have opted in to conversion tracking. Ads clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in the tracking process, you can also refuse the setting of a cookie required for this ? for example, via a browser setting that generally disables the automatic setting of cookies.

You can also disable cookies for conversion tracking by setting your browser to block cookies from the domain ? Google's privacy policy on conversion tracking can be found here (

9. social media plugins

We use plugins of the social networks, YouTube, Twitter, Facebook, Linkedin, Facebook and Instagram on our website in order to make our company better known via these. The responsibility for data protection compliant operation is to be ensured by their respective providers.

a) YouTube

The PEAQ website uses plugins from the YouTube site operated by Google. The company operating the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. Whenever you go to one of our web pages provided with a YouTube plugin, a connection is established to a YouTube server and the YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your browsing behavior directly with your personal profile. If you do not want YouTube to be able to do this, simply log out of your YouTube.

Further details and information on the handling of user data can be found in YouTube's privacy policy, which can be found at

b) X (Twitter)

Our websites contain plugins of the short message network of Twitter Inc (X). When you visit a page of our website that contains such a plugin, a direct connection is established between your browser and the X server. X thereby receives the information that you have visited our site with your IP address. If you click the X tweet button while you are logged into your X account, you can link the content of our pages on your X profile. This allows Twitter to associate the visit to our pages with your user account.

We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by X. If you do not want X to be able to associate the visit to our pages, please log out of your Twitter user account.

For more information, please refer to the privacy policy of X (

You can change your privacy settings on X at any time in the account settings at

c) LinkedIn

Our website uses functions of the LinkedIn network, whose provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. When you call up a Qnnect website that contains functions of LinkedIn, your browser directly establishes a connection to the servers of LinkedIn. The latter is informed that you have visited our web pages with your IP address. If you click on the "Recommend button" of LinkedIn and are logged into your account at LinkedIn, it is possible for LinkedIn to assign your visit to the Qnnect website to your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by LinkedIn.

For more information, please refer to the LinkedIn privacy policy at:

d) Facebook

Plugins of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA are integrated on our pages. You can recognize the Facebook plugins by the Facebook logo or the "Like button" ("Like?) on our page. An overview of the Facebook plugins can be found here: When you visit our pages, a direct connection is established between your browser and the Facebook server via the plugin. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook ?Like Button? while logged into your Facebook account, you can link the content of our pages on your Facebook profile. This allows Facebook to associate the visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please refer to the privacy policy of facebook at

If you do not want Facebook to be able to associate your visit to our pages with your Facebook user account, please log out of your Facebook user account.

e) Instagram

Our website uses so-called social plugins (?plugins?) from Instagram, which is operated by Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA (?Instagram?). The plugins are marked with an Instagram logo, for example in the form of an ?Instagram camera? You can find an overview of the Instagram plugins and their appearance here:

When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of Instagram. The content of the plugin is transmitted by Instagram directly to your browser and integrated into the page. Through this integration, Instagram receives the information that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted from your browser directly to an Instagram server in the USA and stored there.

If you are logged in to Instagram, Instagram can directly assign your visit to our website to your Instagram account. If you interact with the plugins, for example by clicking the "Instagram" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed there to your contacts.

The purpose and scope of the data collection and the further processing and use of the data by Instagram, as well as your rights in this regard and settings options for protecting your privacy, can be found in the privacy policy of Instagram:

If you do not want Instagram to directly assign the data collected via our website to your Instagram account, you must log out of Instagram before visiting our website. You can also completely prevent the loading of Instagram plugins with add-ons for your browser, e.g. with the script blocker ?NoScript? (

10. general information about hyperlinks to other websites

Some of our internet offers contain links to other websites and to social networks (e.g. Facebook, XING, Google Plus, LinkedIn, Twitter). We do not monitor these websites and are not responsible for their content or their handling of personal data. Our websites do not use social media plug-ins.

11. duration of the retention of personal data

We process and store your personal data as long as it is necessary for the fulfillment of our contractual and legal obligations or otherwise the purposes pursued with the processing, i.e. for example for the duration of the entire business relationship (from the initiation, processing to the termination of a contract) as well as beyond that in accordance with the legal storage and documentation obligations.

In this context, it is possible that personal data will be retained for the time during which claims can be asserted against us (KasparConsulting) and to the extent that we are otherwise legally obligated to do so or legitimate business interests require this (e.g. for evidence and documentation purposes). As soon as your personal data is no longer required for the above-mentioned purposes, it will be deleted or anonymized as a matter of principle and as far as possible. For operation-related data (e.g. system logs, logs), shorter retention periods of twelve months or less apply in principle.

12. Your rights to information, correction, deletion and blocking of data

In accordance with the legal provisions, you have the right to correct, delete and block your personal data. In addition, you have the right to obtain information from us at any time as to whether and, if so, which personal data of you has been stored by us and for what purpose, as well as to enquire about the origin and recipient of such data.

Such requests may be addressed to:

KasparConsulting GmbH
Sonnenbergstrasse 3
3013 Bern
Tel.: +41 44 558 33 44

If you have any further questions about this Privacy Policy or about the precautions we have taken with regard to the protection of personal data, please write to the address listed above. If you contact us, we will keep the personal data you provide as well as the other information in order to be able to answer your request and provide you with the requested information.

13.  Updatedness and changes to this privacy policy.

This privacy policy is currently valid and is dated August 2023.

Due to the further development of our website, products and offerings or due to changes in legal or regulatory requirements, it may become necessary to change them. The current privacy policy can be accessed and printed by you at any time on our website. For new users, the then current privacy policy published on our website automatically applies.

For existing users, the changes will take effect after the date of the published change, provided that you continue to use our services. If you do not agree with any changes to the use of your personal information, you must notify us before the changes take effect that you no longer wish to use our services and wish to deactivate your account.